Videos

When Wine Meets Tomorrow

Germany

We’re pleased to present the second part of the video created by our nominee in the Wine & Food Influencer category Wine.Pop, based on the insightful session at ProWein 2025 titled “Introducing the Wine Consumer of the Future.” This dynamic event was organized by the Wine Travel Awards (WTA) in collaboration with the Drinks+ Media Group.

The featured speaker in this segment was Adrian Bridge, head of the innovative World of Wine (WOW) cultural district in Porto, CEO of The Fladgate Partnership, and Managing Director of The Porto Protocol.

Mr. Bridge is an exceptional speaker, with an impressive breadth of experience in both wine production and wine tourism. Over the past five years, WOW has become a hub of global wine culture and thought leadership, and Adrian Bridge generously brings this network of insights to our WTA community.

Following this milestone session, the Wine.Pop team published a video recap that captures the essence of the WTA event on ProWein 2025. The release of this video is a powerful example of how the WTA concept fosters communication between visionaries in wine tourism and key players across the industry.

We are thrilled to see the video featured on winepop.travel and invite all of our followers to watch, reflect, and share this inspiring content.

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