Giulio Cocchi at Tales of the Cocktail 2025 in New Orleans

Italy

In July 2025, Giulio Cocchi participated in the well-known international event Tales of the Cocktail held in New Orleans, USA. This event brings together bar industry professionals from around the world to share knowledge, learn new skills, and discover new products.

Cocchi

During the event, Cocchi – Wine Travel Awards nominee, showcased its famous vermouths and sparkling wines, including Cocchi Storico Vermouth di Torino and Alta Langa DOCG. The company hosted tastings and masterclasses, giving attendees the chance to explore the unique flavors and history of their products.

Tales of the Cocktail has been held annually since 2002 and is one of the most important events in cocktail culture. In 2025, it took place from July 20 to 25 at The Ritz-Carlton in New Orleans, gathering over 15,000 participants.

Cocchi’s participation highlighted its position as a leading producer of Italian vermouths and sparkling wines and helped strengthen its connections within the global beverage community.



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Source: cocchi.it/en, thelocalpalate.com, talesofthecocktail.org